Hi, I’m Zheng—a Strategic Design Lead driven by clarity and connection.

I bring thoughtful intention and intuitive design to every project. My passion lies in simplifying complexity and creating meaningful solutions that resonate with people and amplify brands. I approach design with these guiding principles:



INTENTION
I take the time to deeply understand the problem, the people involved, and the context before creating solutions that align with human needs and brand identity

INTUITIVE
I combine strategic thinking and creative instincts to uncover opportunities and help businesses navigate pivotal moments of change


In practice, this means
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