HI x Storstockholms Lokaltrafik (SL),
Enabling SMEs to exercise greater autonomy in their approach to donation
Role
Research
Digital
Strategy
Visual Design
UI Design
Creative Direction
TOOLS
Desk Research
User Interviews
Problem Framing
Design Synthesis
Agile Prototyping
BRIEF
UNICEF Sweden has excelled in corporate partnerships but offers limited collaboration opportunities for SMEs. Legal restrictions under the Paris Convention prevent SMEs from using the UNICEF logo, and strict non-endorsement policies further constrain traditional partnership models. To engage SMEs effectively, UNICEF Sweden must develop innovative solutions that respect these constraints while fostering meaningful collaboration.
TIMELINE
THREE WEEK
TEAM
ANNIE
MASSI
ZHENG JOO TAN
OLI HALL
ED