Hi, I’m Zheng—a Strategic Design Lead driven by clarity and connection.

I bring thoughtful intention and intuitive design to every project. My passion lies in simplifying complexity and creating meaningful solutions that resonate with people and amplify brands. I approach design with these guiding principles:

INTENTION

I take the time to deeply understand the problem, the people involved, and the context before creating solutions that align with human needs and brand identity

INTUITIVE

I combine strategic thinking and creative instincts to uncover opportunities and help businesses navigate pivotal moments of change

In practice, this means